On January 3, the Red Star news reporter received a response from a consumer who claimed to have bought a box of Moutai series on the fast-hand platform for nearly $50 per bottle, too wide of the official suggested retail price of $999 per bottle to know whether it was true or not.
In response, red star news reporters today (january 4) called maotai to fight fraud. \"The price gap is too big to believe,\" said one staff member. The official said that the true or false Maotai wine must carry a physical object for identification.
On a fast-hand platform on November 10,2019, he couldn't help but buy a case for 298 yuan per case, a total of six bottles, after seeing a video of a network selling wine. The price of a bottle of wine is nearly 50 yuan. \"It looked cheap at the time, and at the same time it was Moutai's wine, so I wanted to buy it. As a result, he opened the popular fast-hand shop, found and bought the wine. \"The whole process is like buying on Taobao.
Red star reporter test found that when entering a network red fast-hand shop, select a commodity click on the \"buy\" button, the platform will automatically transfer to taobao and other network red shop. That is, consumers buy the source of goods, eventually will be Taobao and other platforms to buy.
However, after receiving the wine, he had a little regret, and also had two doubts: first, the production of maotai wine is in guizhou, but the mailing place is in beijing park. The user showed the words \"Beijing Park\" in a courier photo sent to the Red Star news reporter. Second, the gap between the purchase price and the retail price is too large. Red Star News reporter by scanning the user sent the bottle on the anti-counterfeiting code to see that the suggested retail price of the wine is 999 yuan \/ bottle.
The consumer told red star news reporter, some time ago, he opened one of the bottles, let a friend drink,\" from now on, at least after the drink has not had a bad effect.\"
The image sent by the consumer to the red star reporter shows that the wine bottle is printed with the word``Maoxiang Raw Pulp 15'' , which is a concentrated white wine, the alcohol precision is 52 degrees, the net content is 500ml, the manufacturer is Guizhou Maotai Wine Factory(Group)Health Wine Industry Co., Ltd.
Red Star News reporter through inspection of Tianyan found that Guizhou Moutai Brewery (Group) Health Wine Co., Ltd. was founded in 2005, registered capital of 273 million, registered address for the town of Moutai, Renhuai City, Zunyi City, Guizhou Province, business scope of health wine, liquor, other wine (preparation wine) production, sales. The company's main shareholder is china's guizhou maotai distillery (group) limited liability company.
This morning (january 4), red star news reporter called moutai liquor as a consumer. A staff member told Red Star News that to identify the true and false purchases of Maotai wine, can be identified from the anti-counterfeiting logo on the bottle. However, the staff said that even through the anti-counterfeiting signs sweep out specific information cannot distinguish between the true and false,\" maotai has a comprehensive anti-counterfeiting system, must be physical to identify.\" The staff member stated that, at present, there was a service point in each province and that, if in doubt, questions could be asked about the matter.
Red Star News reporter also as a consumer, called Maotai wine to fake free national phone calls. A staff member told red star news reporter, because maotai series has thousands of varieties, so for the time being cannot determine whether the wine purchased by netizens is produced by the above-mentioned producers. And for reporters on its official website did not find the issue of the wine, the staff said,\" the official website is not likely to produce all the wine display.\"
However, the staff member was also surprised to learn of the disparity in prices. How could the price gap be so large? The staffer advised that in this case, the local consumer association could be consulted,\" maotai group does not identify the wine purchased by individuals, nor does it identify the wine purchased by individuals.\"
In an interview with the red star news reporter, a dealer at guizhou maotai distillery (group) health wine co., ltd., said the company had previously produced the wine. \"It's just a Moutai brand that was previously posted. \"This wine is no longer the main product of our company,\" the dealer said. And for the price problem, the dealer believes that the price is only a benchmark for the product in the market, after all, the price of wine does not have a measure, more reflect the expectations of the merchant. \"Maotai series of wine as low as tens of yuan, as high as thousands of yuan and so on.\" said the dealer.
To this end, some netizens also said through Weibo: Fast hand from December 31,2019 to restrict the sale of Moutai and Wuliangye. Red Star News reporter in the net attached a picture of the title of \"on Moutai, Wuliangye goods restricted sale notice\" see, in order to protect consumer shopping experience and legitimate rights and interests, fast-hand e-commerce business will not accept merchants on the shelf Wuliangye, Moutai and other brands of alcohol, and will launch a special treatment, please complete the business before January 3 self-inspection and timely removal of the shelves, overdue by the platform to carry out the unified removal processing.
The notice is dated 31 December 2019 and has the name \"fast hand e-commerce \". At the same time, a signed \"fast hand sales assistant\" under its notice message, stressed the content of special governance, and attracted some netizens praise and comments. In this regard, the above-mentioned netizens directly commented,\" the official should have been ruthless. \".
So is that true? Why should fast hand carry on management to it? What are the results? Red Star news contact fast hand related staff, as of the press release, the other side did not give a specific reply. However, on the evening of january 3, red star news reporter found that signed as \"fast-hand selling assistant \", in the fast-hand video, the release of the notice in the picture version, the time is three days ago. Data show that the account is the official account of fast-hand e-commerce. On the afternoon of january 4, reporters through the weibo search fast-selling assistant account, found no longer able to view.
\"The impact on us is small, after all, we don't sell much on the platform, mainly offline.\" Since selling the Moutai series on fast hands three years ago, consumers have been more inclined to buy less than 500 yuan of wine, compared to less demand for Feitian Moutai, the merchant said.
The merchant revealed that the Moutai range, which is sold on fast hands every month, is around 100 bottles. \"In this way, the platform has been rectified to protect the rights of consumers.\" Although it has had a small impact on its sales in the short term, it says,\" in the long run, if the fast hands are on the shelves at the right time, it will help us sell the wine better in the future.\"